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CRM Specialist
Houston, TX

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Direct Hire

$65,000 - $75,000 / yr


Location:  Houston, Texas
Summary:  Opportunity for a talented CRM Specialist to lead the customer relationship management efforts for this growing company.  As a CRM Specialist you will be pivotal in optimizing the CRM system to enhance customer engagement, streamline sales and marketing processes and drive business growth. 
Company:  A solutions provider of packaging materials for food service, flexible packaging, label and industrial industries with a global presence in the US, India, Korea and China offering multiple products from the latest state of the art plants along with dedicated customer service.  .  
• Manage and maintain the CRM system to ensure data accuracy, integrity, and completeness.
• Collaborate closely with sales, marketing, and customer service for timely updates to the CRM with funnel management, reporting and escalations.
• Provide training and support to end-users to ensure they are proficient in utilizing CRM features and best practices.
• Monitor CRM performance metrics and generate reports to track KPI’s and measure the effectiveness of CRM initiatives. 
• Identify automation, integration, and enhancement opportunities within the CRM system to improve efficiency and productivity.
• Champion a customer-centric approach and drive initiatives to improve customer satisfaction and loyalty.
• Campaign set up and management. 
• Customer segment creation and management. 
• Three to five years’ experience with a deep understanding of CRM platforms such as Salesforce, HubSpot and Microsoft Dynamics CRM.  
• Experience with A/B Testing.
• Excellent communication skills both written and verbal with the ability to collaborate effectively internally and with customers.  
• Strong analytical and problem-solving skills, with a detail-oriented approach to tasks.
• Ability to prioritize and manage multiple projects simultaneously in a fast-paced environment. 
• Familiarity with data management and GDPR compliance principles.
• Experience working in the packaging or plastics industry would be viewed favorably.
Education and Certifications:
• Bachelor’s degree in Marketing, Communication, Business or a related field.
• Certification in CRM systems and platforms are a plus.

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